MEGABLOKS
We created a TVC and social campaign for MegaBloks called #BlokOutTheBoring to drive awareness and consideration with young families and ultimately make play a priority.
I assisted with storyboarding and casting for the TVC. Additionally, I wrote the post copy and headline copy for the social cutdowns.
My Role: Social Post Copywriter
There were a series of 5-10 videos for this campaign. I came up with the ideas, the copy and sourced the stock footage (this is a ‘best of’ highlight reel).
The Social Content
CREATIVE TEAM
Agency: Ogilvy UK
Creative Director: Tom Bellamy
Art Director: Alex Robertson
Copywriter: Gabs Tavini